Campaigns & Advertising · Key visuals

Images that stop people in their tracks.

Key visuals and advertising campaigns for TV networks, sports clubs and brands: one strong image, rolled out everywhere the audience meets it, from magazines and billboards to stands, POP and screens.

Key visualsPrint & magazine adsOutdoor & vehicle graphicsStandsPOPDVD & CD packagingDigital
Universal Channel magazine campaign
FOX trade fair stand
Lipstick Jungle key visual for FOX
FOX corporate agenda
The Simpsons merchandising
The Simpsons launch for FOX
Boca Juniors VIP lounge graphic
FOX flyers
Welcome to FOX brochure
Brothers & Sisters DVD packaging
FOXUniversalNational GeographicBoca JuniorsAlso FX, FOX Life and Utilísima

Everything a launch needs

One key visual, rolled out across every format a campaign touches, consistent from a magazine page to the side of a truck.

Key visuals & posters

The central image of a series or campaign, built to work at any size.

Print & magazine ads

Ads for trade and consumer media across Latin America.

Outdoor & vehicle graphics

Street posters, billboards and vehicle wraps that read in seconds.

Stands & events

Booths and event graphics for trade fairs and brand activations.

POP & merchandising

Point-of-sale pieces, flyers, apparel and promotional items.

DVD & CD packaging

Covers, cases and inserts for home entertainment releases.

Brochures & press kits

Corporate brochures, agendas and kits for advertisers and press.

Banners & minisites

Animated banners and minisites to take each launch online.

Featured client

FOX

At Doblegé agency I designed for FOX Latin American Channels and its networks. Each new series needed a full launch: a key visual, magazine ads, street posters, brochures, POP, stands, vehicle graphics, DVD packaging and animated banners, all speaking the same visual language as the show.

ClientFOX Latin American Channels
AgencyDoblegé
ShowsThe Simpsons, Nip/Tuck, Lipstick Jungle, Brothers & Sisters
NetworksFOX, FX, FOX Life, Utilísima
Nip/Tuck street billboard for FOX
Nip/Tuck · street billboard
Lipstick Jungle · key visual
Lipstick Jungle · key visual
Trade fair stand
Trade fair stand
The Simpsons · launch
The Simpsons · launch
Brothers & Sisters · DVD
Brothers & Sisters · DVD
Corporate agenda
Corporate agenda
Brochure
Brochure
Flyers
Flyers
The Simpsons · POP
The Simpsons · POP
Merchandising
Merchandising
Utilísima · editorial
Utilísima · editorial
Featured client

Universal

Universal Channel campaigns for media and trade magazines across Latin America: bold, star-led compositions designed to stand out on the page and announce each season's lineup.

ClientUniversal Channel
RoleAd design & layout
FormatsMagazine ads, print
RegionLatin America
Universal Channel · magazine campaign
Universal Channel · magazine campaign
Universal Channel · print
Universal Channel · print

More advertising work

Sports, events and brand campaigns beyond TV.

Boca Juniors crestBoca Juniors · Kunde Agency

VIP lounge, La Bombonera

Large-format graphics for the redesigned VIP lounge at Boca Juniors' stadium. The pieces celebrate the club's most iconic players and its legendary figure, Diego Maradona.

Boca Juniors VIP lounge graphic
Boca Juniors VIP lounge graphic

Launching something big?

Let's talk ↗

Explore other work

All work →